About us

In 1995, set out to help businesses make a dramatic, sustainable impact on their bottom line, by transforming the behaviours, attitudes and skills of their people.

This ambition necessitated that the changes were measurable and lasting. This is an industry that has long been the last bastion of the intangible benefit.

Embracing this challenge, PPL&D acknowledged that in today’s more customer centric market, a service company must strive to identify the bottom line benefit it brings, and this has been one of the principal drivers within the company ever since.

By way of example, we like to demonstrate our bottom line focus by offering risk / reward payment terms to all our clients on all programmes above £100,000,00. This is both a mark of our confidence in the transformation we expect to deliver as well as a mechanism by which clients can measure the bottom line value we bring.

A further benefit of risk reward is the close, transparent relationship required to enable it to flourish. This adds to the sens of partnership in the business something I imagine all suppliers are always striving to achieve.

Measuring behaviour is as practical as herding jellyfish

At PPL&D we have learnt a lot about jellyfish and we work hard with our customers to define the outcomes that a project or programme mist deliver. In fact we build our programmes expressly to deliver sustainable change in line with these outcomes. This generates our first set of agreed measures by which to determine the success of our interventions and determines the client’s ROI.

Outcome measurement alone is not enough however, as any number of extraneous external (to the intervention) factors may influence those high levels outcomes. For this reason we additionally offer to conduct our Behavioural Probability CascadeTM. This breaks down an outcome or result into its constituent parts and then break it down further into skills, behaviours and tools required of those staff responsible for delivering each component of the solution.

This cascading data trail allows us to monitor progress and predict results before they occur. In the event that the results are outside of our expected tolerances we anticipate an extraneous input and, if required, can seek to evaluate what other outside influence has contributed to the deviation.

In summary, we consider measurement a key issue and believe that the most important aspect of measurement is to agree exactly what to measure and how, before a programme is designed. *Behavioural Probability CascadeTM is a requirement if partners wish to take advantage of our Risk / Reward payment terms.